WOMEN working out on Nintendo Wii Fit are helping to cause millions of dollars worth of damage to their homes.
In Britain alone, it has been reported that bungling fitness fiends have contributed to a $A41.5 million living room repair bill.
Flower pots, television sets and even pets have been sent flying by the high kicks and hula hoop motions of increasingly vigorous home exercise routines, Britain’s Telegraph newspaper reports.
Almost 20 per cent of women polled admitted having accidents after getting carried away in the living room with fitness routines such as those on the Nintendo Wii Fit.
Many of the 1000 women polled for women-only insurer Sheila’s Wheels admitted they had caused an average of $13.60 worth of damage to their homes in the last year with over-enthusiastic work-outs. That figure equates to a national yearly bill of $41.5 million – based on the Government’s estimate of the UK’s female population.
for the full article please visit http://www.news.com.au/technology/story/0,25642,23872749-5014108,00.html
Posted by kelly on Wednesday, April 22, 2009 at 3:55 pm
Filed under News · Tagged with female, gamer, games, mom, mum, nintendo, technology, wii, women
EA Mobile has ported several games to various Apple iPods, and is making a big push now onto the iPhone and iPod Touch.
EA Mobile’s Travis Boatman–a fixture onstage at Apple’s last two iPhone software events–announced this news during a keynote address at the Game Developers Conference in San Francisco Tuesday. At some point this year, EA Mobile will release versions of franchises like Madden NFL, Wolfenstein, Command and Conquer, and NBA Live, according to PocketGamer.
Read the whole article here: by Tom Krazit
I just read that in-game advertising company IGA Worldwide is struggling. Obviously the economic downturn isn’t helping anyone. But video games have stayed strong and as more games use Internet connections for new content, one would expect such a company to be doing well.
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Posted by kelly on Thursday, March 19, 2009 at 2:28 pm
Filed under News · Tagged with advertising, brands, Campaign, gamer, games, in-game, marketing, Obama, online, Social Media, technology, video games
