http://sweettoothmedia.com.au/blog Wed, 22 Apr 2009 05:51:18 +0000 http://backend.userland.com/rss092 en The Bluetooth Special Interest Group today officially launched Bluetooth 3.0 with some big claims for the short-range wireless standard. The biggest improvement for the new standard is speed, which jumps from a top transfer rate of 3 Mbps found in the current Bluetooth standard to 24 Mbps in 3.0, according ... http://sweettoothmedia.com.au/blog/?p=248 Gone are the days of handwritten grocery lists and family calendars hanging on the fridge. Moms today have gone high-tech. From cell phones to blogs, more and more mothers are using technology to organize their busy lives. According to Maria T. Bailey, author of Mom 3.0: Marketing with Today’s Mothers ... http://sweettoothmedia.com.au/blog/?p=245 WOMEN working out on Nintendo Wii Fit are helping to cause millions of dollars worth of damage to their homes. In Britain alone, it has been reported that bungling fitness fiends have contributed to a $A41.5 million living room repair bill. Flower pots, television sets and even pets have been sent ... http://sweettoothmedia.com.au/blog/?p=241  A university is to offer a master's degree teaching students about social networking sites like Facebook, Twitter and Bebo. The £4,400 MA in Social Media will also explain how to set up blogs and publish podcasts. The one-year course at Birmingham City University will consider social networking sites as communications and marketing ... http://sweettoothmedia.com.au/blog/?p=238 Let’s talk about budgets. It took a while. Even though tens of millions of users were flocking to social media sites every day, most marketers stayed away. They either didn’t understand how to join the conversations—without sounding like shills—or they were frightened away by the prospect of associating their brands with questionable ... http://sweettoothmedia.com.au/blog/?p=235 BuzzCity, which provides wireless communities and consumer services, has announced the results of its quarterly Global Mobile Advertising Index. According to BuzzCity, the results show that the global recession is having little to no effect on mobile advertisers or user habits. The Index documents the growth of mobile Internet advertising ... http://sweettoothmedia.com.au/blog/?p=231 I saw a Facebook status update the other day from a busy working Mom. “waiting for Grace to finish practice so I have time to check in with Facebook”. How often do Moms……and Dads find themselves with a little a downtime and reach for their smart phone, ready to check ... http://sweettoothmedia.com.au/blog/?p=228 Package-Goods Brand Earns $1.28 Million in Sales From $1 Million Social-Media Campaign Package-goods brands are still cautious about social media, figuring that the return on investment can't be accurately measured. After all, marketing on Facebook or MySpace might generate a conversation but not necessarily a sale. Now, however, a method is ... http://sweettoothmedia.com.au/blog/?p=226 We need your HELP! $250US in it for you! We have a business that users RFID technology that connects users to Social Media platforms on behalf of clients. We are already working on some exciting projects but things are moving so fast we haven't had time to think of a Cool ... http://sweettoothmedia.com.au/blog/?p=168 Last week, TechCrunch reported on rumors that Google was in "late-stage talks" to buy microblogging service Twitter. Kara Swisher responded to this post in her own blog, dousing the fire with sourced comments such as, "There was a discussion...about real-time search and about product stuff. It was a couple weeks ago. ... http://sweettoothmedia.com.au/blog/?p=165